A successful employee volunteer program is a great way to give back to communities worldwide. They’re also an essential part of any organization’s attempt to reap the many benefits of employee engagement. Among others, these benefits include:
We’ve compiled a list of corporate volunteer programs examples to inspire your next round of employee volunteer programs—take a look at how some of the biggest businesses are giving back to their communities.
Here are the organizations we’ll be looking at today:
- BNP Paribas
- EHL Group
These examples were chosen for their fresh takes on corporate volunteering and their commitment to supporting nonprofits worldwide—let’s dive in.
12 Examples of Successful Corporate Volunteer Programs
PwC organizes a team-building activity for its interns every year, but 2020 was a little different. Due to restrictions on in-person events, the multinational was forced to consider alternative options to unite their interns online.
This particular year, the team-building activity was to brainstorm solutions for five different nonprofits. The interns—who were spread across 14 of PwC’s offices—split up into groups to consider solutions, returning to present their findings to both the nonprofits and each other.
The results were two-fold:
- The nonprofits greatly appreciated the support on their issues and were pleased to leave the meeting with new insights
- The interns got to know each other a little better and enjoyed the dynamic discussion surrounding the challenge
PwC greatly benefited from connecting with a network of nonprofits, and the nonprofits appreciated some fresh eyes on their problems. A win-win.
2. BNP Paribas
Although they had been running an employee volunteer program for years, over the past couple of years they’ve been able to push the program to the next level. Whilst the organization offered employee volunteering opportunities, they weren’t offering a wide enough variety.
They needed two things from their chosen nonprofit network:
- Opportunities that aligned with their employees’ interests and values
- Opportunities that aligned with the Group’s priority targets
By considering these two needs and acting accordingly, their corporate volunteering solution provided three key opportunities to BNP Paribas:
- Field volunteering
- Online and skills-based volunteering
- Monetary or in-kind donations
By offering these three distinct ways of giving back, BNP Paribas were able to boost employee engagement by having 40% of employees active on the platform. This translated to 260 employees putting in 850 hours supporting local nonprofits.
While BNP Paribas is no stranger to employee volunteering, the team has massively increased employee engagement by introducing a comprehensive employee volunteering solution.
Nexthink created a successful corporate volunteering program by utilizing their employees’ skill sets for good. They wanted to break down traditional barriers in the tech industry and reach young people to share the opportunities available to them. It’s a big task—one they’re achieving with a well-designed corporate volunteering program.
By implementing an all-in-one platform, the organization has been able to create a structured corporate volunteering policy that provides key volunteering opportunities to employees. This has centralized their CSR efforts and allowed them to easily manage their international volunteering initiatives and opportunities.
In turn, this enabled the Nexthink team to organize 38 volunteering activities in the first year alone, and see 33% of employees active on the platform after only seven months. This uptick in employee participation not only reflects positively on the company culture, it also plays a key role in boosting their corporate social responsibility efforts.
Scor’s employee volunteering program arose from their desire to unite employees on positive initiatives regardless of location. They wanted a way to monitor their employee’s engagement with these initiatives and a framework for measuring their progress.
So, they created the ‘Scor for good program‘ to engage their 3,000+ employees across 39 different countries. However, creating an incredible employee volunteering program is only half the battle—what they needed next was to encourage employees to participate.
By implementing employee volunteering software, they enabled employees around the world to access and create a wide range of different activities related to employee volunteering.
In the first seven months of using the platform, Scor successfully launched the solution in 67% of its locations and reported an active user rate of 41% for the platform.
Before implementing a corporate volunteering program, Frontier’s employees would organize spontaneous and sporadic volunteering opportunities for their teams. It was apparent to the organization that they needed a way to harness this positive engagement and further encourage employees to make positive changes.
Their three main priorities were:
- To make it easy for employees to find local opportunities for getting involved
- To enable employees to see what their colleagues are up to and to support each other
- To track all the great impact they were having on the community
Engaging with their employee volunteering platform enabled them to achieve these priorities by providing a hub for employees to find volunteer opportunities and connect with other employees.
In fact, in the first seven months, Frontiers engaged 59% of employees on the platform and, in three months, they saw a 300% increase in contributions.
EHL Group was hoping to address a number of challenges when introducing its corporate volunteering solution. They wanted to:
- Centralize and manage all volunteer activities in one place
- Make it easy for employees to source and access a wide variety of volunteer opportunities
- Enable employees to access and partake in initiatives no matter where they’re located
- Easily track and report their contributions to create healthier communities
By focusing on CSR across the organization, EHL has been able to solve all of these issues. They’ve tripled participation in philanthropic activities and increased volunteering hours by 2.5x. This sustained effort to improve their approach to CSR helps boost employee engagement and satisfaction, whilst supporting local communities and wider sustainable development goals.
Colgate’s corporate volunteering initiatives include a day—Colgate Cares Day—where teams across the globe give back to their local community to help make the world a little healthier. In order to connect their employee volunteer programs to their core business, these initiatives, in many cases, revolve around dental healthcare.
Colgate’s Bright Smiles, Bright Futures reaches children across the globe to give them free dental screenings and oral health education. They also provide free education alongside their preventative and restorative care to ensure children who are unable to access dental care can still receive treatment and support.
Additionally, they offer employee volunteers the chance to take part in sports programs and after school tutoring, as well as initiatives related to animal wellbeing. It’s a well-rounded approach to corporate volunteerism, and one that focuses on community service and employee satisfaction.
3M combines science, technology, creativity, and innovation to make a real impact across the globe. Their corporate social responsibility faction—3Mgives— provides employees with volunteer opportunities that aim to increase student interest in STEM and business.
Through in-person demonstrations and hands-on experiments, 3M employees serve their community by helping build a diverse pipeline of future leaders. The organization also invests in programs that foster sustainable communities—helping them to fund sustainable initiatives, like comprehensive recycling programs.
Patagonia’s employee volunteerism focuses on supporting environmental nonprofit groups, both locally and internationally. Every year, employees at HQ organize a 5k community fun run to raise funds for local sustainable nonprofits.
In the past, they’ve also sent employees to Patagonia in Chile to spend time supporting the community there—most notable by restoring a former sheep ranch and creating Chile’s newest national park.
Patagonia further supports sustainability by using renewable energy, encouraging clothing longevity and repairs and aiming to reduce their carbon footprint. Alongside this, they self-impose an ‘Earth Tax’, by which they donate 1% of sales to environmental nonprofits.
McKesson support employee volunteerism in a number of ways:
- Donation matching: up to $2,500 per employee per year
- Community days: for supporting local community partners
They also have a ‘Taking Care of Our Own‘ fund to provide employees with grants in case of financial hardship, serious illness, and other unexpected events.
These employee volunteering options and employee support boost employee engagement which, in turn, boosts employee morale and employee retention.
AppDynamics encourages its employees to take part in volunteer work to create positive impact by offering 5 paid volunteer time off days every year. By providing employees with specific time off for volunteering, the giving mindset is sealed into the company culture, making it a priority across the board.
They also have a community-focused program called AppD Cares that empowers its employees to unite and give back in whatever ways they can. Employees are offered a variety of volunteer experiences to choose from to ensure each individual employee is able to participate in a cause that matters to them.
The NVIDIA Foundation benefits communities across the globe by supporting them with both monetary donations and volunteer time.
In 2018, the technology company donated nearly $4.4 million and spent over 9,000 hours volunteering in the field. They did this in a number of ways, including grants to support cancer research and a new AI-focused youth education initiative.
Your all-in-one employee volunteering platform
Corporate volunteering program success is an increasingly important part of your organization’s CSR initiatives, but building a policy and engaging employees is no small task. However, it’s a lot easier with an employee volunteering platform—like Alaya.
Alaya makes finding, managing, and reporting on corporate volunteerism initiatives a breeze by offering a number of CSR solutions:
- A network of 1.5million+ nonprofits: To enable your employees to connect and volunteer with initiatives they care about.
- Employee donations: To facilitate donations to nonprofits and implement a donation matching process.
- ROI measurement: To ensure you’re able to track and manage volunteer hours, engagement, and impact.
Alongside these capabilities, the platform also offers employee wellbeing and company culture solutions, as well as customizable purpose challenges to engage employees on a more frequent basis.
Start using Alaya to engage your employees around amazing initiatives today by getting in touch to organize a demo.
Corporate volunteering examples FAQs
Some of the common mistakes organizations make when implementing a volunteering program are:
• Not providing sufficient opportunities: Employees often want to support initiatives that align with their personal interests and morals, and not providing these opportunities can lead to less participation.
• Not engaging employees: No matter how many volunteering opportunities you have, if employees don’t know about them they won’t take part. It’s your responsibility to ensure employees are aware of the volunteer experiences available and are able to access them at their convenience.
• Not tracking progress: It’s essential to keep track of your progress when undergoing CSR initiatives. Knowing what’s working and what isn’t is a key factor in improving any employee volunteer program.
Alaya’s CSR solution offers ample features to ensure you avoid these pitfalls, plus many more to enhance your CSR initiatives.
Corporate volunteering programs are increasingly important in modern-day companies—with 64% of millennials saying they consider a company’s social and environmental commitments when deciding where to work.
Companies need corporate volunteering programs to attract new talent and engage current employees.